I am always amazed when I am in London how many innovative ways there are to advertise and promote products - it always seems so much more creative than the usual billboard we tend to see up here.
This is an advert for Coke Zero at Old Street roundabout, a roundabout on the border of Hackney and Islington which links the City of London, West London, East London and North London - many potential customers pass by here every day. I just think it is so striking to incorporate the advert for the product it into a modern style sculpture.
An interesting fact - the roundabout is also known as the Silicon Roundabout due to the prominence of British web based companies.
No comments:
Post a Comment